AWS Partner Network (APN) Blog
Accelerating AWS Partner Success: New Initiatives to Drive Customer Value in 2025
Learn about new initiatives launched at re:Invent 2024 and how these innovations will streamline co-selling with AWS, enhance collaboration opportunities, accelerate selling Partner solutions in AWS Marketplace and beyond, and leverage cutting-edge AI technologies to drive unprecedented growth.
Elevating Call Center performance using Amazon Connect and Amazon Bedrock
The Agent AI Ally solution revolutionizes call center operations by harnessing generative AI to provide agents with real-time, contextual support and product information during customer interactions. Powered by Anthropic’s Claude 3.5 Sonnet model through Amazon Bedrock, the solution delivers instant insights and suggestions while analyzing customer responses in real-time. This comprehensive platform integrates key AWS services including Amazon Connect, Transcribe, and Kendra to create a powerful system that enhances agent performance and customer satisfaction through AI-driven assistance and efficient data processing
Streamlined Multiomics Data Analysis Leveraging Illumina Software on AWS
Illumina’s suite of multiomics analysis tools hosted on AWS include capabilities for quality control, data aggregation, and advanced analytics. In this post, we demonstrate how software from Illumina, including DRAGEN™, Illumina Connected Analytics, Correlation Engine, and Illumina Connected Multiomics enable researchers to build scalable, secure analytical pipelines while maintaining security, data privacy, and compliance at scale.
Say Hello to 150 New AWS Competency, Service Delivery, Service Ready, and MSP Partners Added in February
We are excited to highlight 150 AWS Partners that received new or renewed specializations in February for our global AWS Competency, AWS Managed Service Provider (MSP), AWS Service Delivery, and AWS Service Ready programs. These designations span workload, solution, and industry, and help AWS customers identify top AWS Partners that can deliver on core business objectives. AWS Partners are focused on your success, helping customers take full advantage of the business benefits AWS has to offer.
Data Protection and Security Best Practices with Veeam on AWS
Through the integration of Veeam and AWS security best practices, organizations are equipped to address their regulatory compliance adherence while enhancing overall security resilience when deploying their data protection solution on AWS.
AWS Partner Profitability Framework: Deepen and Diversify Your Offerings
Introducing the AWS Partner Profitability Framework, an intuitive and reliable way to maximize business value with the AWS Partner Network (APN). The AWS Partner Profitability Framework optimizes the partner journey to broaden the value and deepen expertise across various business models. According to a 2022 study conducted by Canalys, partners with a breadth of offerings can achieve a $6.40 multiplier per $1 AWS sold.
Accelerating Product Research and Design with Generative AI
Discover how Capgemini and AWS collaborated to create TELme, a groundbreaking generative AI solution that revolutionizes product research and design in manufacturing. By enabling engineers to efficiently search and summarize vast repositories of technical content using natural language queries, TELme significantly reduces design lifecycle timelines and accelerates time-to-market for new products.
How Thales Enables PCI-DSS Compliance with a Tokenization Solution on AWS
Data privacy regulations are tightening globally, requiring organizations to enhance security for sensitive data in the cloud. Among various security controls, tokenization replaces sensitive information with cryptographically generated, non-sensitive identifiers. This post explores how Thales’ CipherTrust Tokenization Solution on AWS helps organizations meet PCI-DSS compliance requirements while protecting sensitive payment data.
New Generative AI Customer Research: AWS Partner Opportunities in the Evolving Generative AI Landscape
New AWS research reveals that over 90% of customers plan to engage AWS Partners for generative AI deployment in the next 3 years. This comprehensive study of 1,000+ respondents across 24 industries provides insights into customer adoption patterns, buying journeys, and strategic priorities in the rapidly evolving generative AI landscape.
Accelerate SAP Data Replication with AWS and Fivetran
With increasing focus on IoT, AI/ML and generative AI, SAP data provides an unified view of business-critical information by streamlining operations, improving decision-making, and driving innovation. In this blog, we explore optimizing data management by leveraging a modern data architecture on AWS, and discuss how Fivetran automated SAP data replication accelerates enterprise processes and unlocks insights.
Accelerate Security Incident Response and Recovery with AWS Security Incident Response Partners
In today’s cyber threat landscape, a robust incident response plan isn’t just a nice-to-have—it’s critical for businesses of all sizes. AWS Security Incident Response Specialization Partners help AWS customers with incident response through 24/7 monitoring, investigation, containment, and remediation guidance, backed by AWS security experts.